Our team started developing this app for Shopify stores because we saw a need: consumers want to donate to charity, they just don't have a convenient enough medium to facilitate this.

Consumers are on Shopify stores because they intend to spend money on a product, it's that simple.

So why not capitalise on that intention?

Today there are simply not enough apps that encourage consumers to do good, and they certainly do not make it convenient. Why should you have to sign up to an expensive recurring donation? Or give every personal detail you have from your phone number to your home address, just to make a donation to help those in need.

That's the thing, you don't have to; we make it easier to donate than ever.

We combined the ideas of convenience to the consumer with an easy setup to create:
        1. A hassle free 'at the checkout' experience for the end customer.
        2. An easy-to-setup app, which promotes the good that the consumer can do with a single checkout.
        3. A way for brands to build a values-driven business, emphasising the concious advocacy the business is undertaking through giving a portion of their revenue to those in need.
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And here is the best part - for the consumer there is no opt in or out, no boxes to check or forms to fill out. There is simply $1 donated from the sale on the Shopify Store donated to help feed those in need.
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Customers can feel good about their purchase, knowing that it helps those in need. Store Owners can feel good about their stores, knowing that they are contributing to a greater cause, and generally increasing their own sales. Charities benefit from donations.

This relationship is facilitated through nourishi.co‍